13th February 2016 News Post

My 'There Is No Cloud' Sticker

Never in a million years did I expect my sticker, ‘There is No Cloud’, to go the way it did. It’s just a pretty simple 8.13 x 6.45 cm die cut sticker. But unbelievably it went global! Like many others, I’ve had the pleasure of setting up many smartphones and tablets over the years and when It comes to the cloud storage part of the set-up (iCloud of OneDrive), the device owner look at me blankly and says “What, yes, whatever?!”. We are well and truly past the Nokia 5110 times of just popping in your SIM card and making a call with your market flashing arial.

Why? What? When? Where?

Like many others, I’ve had the pleasure of setting up many smartphones and tablets over the years and when It comes to the cloud storage part of the set-up (iCloud of OneDrive), the device owner look at me blankly and says “What, yes, whatever?!”. We are well and truly past the Nokia 5110 times of just popping in your SIM card and making a call with your market flashing arial.

It’s actually rather scary how many people don’t have a bloody clue on what the ‘Cloud’ actually is. Let’s break it down for you…. it’s basically a computer that is located in a mostly unknown location that is connect to you via the internet which you’re able to store you personal data on it. Wow!

A bit like your homes computer, but you don’t own it or have physical access to it.
I tell you what, if you just pop all your finance data and holiday snaps onto a USB memory stick, i’ll look after them for you?

That’s all great, now a bit more technical for you more understanding bunch. Although you should already know what it’s all about;

Cloud computing, also known as 'on-demand computing', is a kind of Internet-based computing, where shared resources, data and information are provided to computers and other devices on-demand.Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications and services) that can be rapidly provisioned and released with minimal management effort.

Quoted from Wikipedia, https://en.wikipedia.org/wiki/Cloud_computing

My frustration sparked in late 2014, over how business would use the phrase but not explain the term, resulting in many not have a clue about the cloud and what it actually is. Which is why I decided to design and send a sticker off to the printers, StickerMule. It’s sometimes quicker and more fun highlighting a fact for awareness with a sticker. I would of never guessed in a million years how popular and well known my sticker would become.

Here are the current statistics from the guys over at StickerMule, where you can grab your own ‘There Is No Cloud’ stickers. Or maybe a t-shirt or mug?

The number of; shares, likes, photos, retweets, mentions, links, hashtags, bla bla. that relate to my sticker is mind blowing and unfortunately unknown.

Here are a few randomly picked tweets from all around the world.

Thank you!!


Melbourne, Australia

Toronto, Ontario

San Francisco, California

Rome, Italy

Berlin, Germany

Boston, Massachusetts

Europe

Dublin, Republic of Ireland

Gulf of Mexico

Milwaukee, Wisconsin

Virgina Beach, Virginia

Kranj, Slovenia

West Virginia, US

Los Altos, California

Hamburg, Germany

Den Bosch, Netherlands

Madison, Wisconsin

Japan, East Asia

Dundee, Scotland

Northern Virginia

Minnesota, US

Wellington, New Zealand

Austin, Texas

Mechelen, Belgium

Saint Paul, Minnesota

San Francisco, California

Simi Valley, California

Mountain View, California

Michigan, US

Others